Comments on: Content Marketing and the Hegelian Dialectic http://www.matthewtgrant.com/2009/12/29/content-marketing-and-the-hegelian-dialectic/ Tall Guy. Glasses. Fri, 27 Aug 2010 22:58:10 -0700 http://wordpress.org/?v=2.8.4 hourly 1 By: admin http://www.matthewtgrant.com/2009/12/29/content-marketing-and-the-hegelian-dialectic/comment-page-1/#comment-282 admin Sun, 03 Jan 2010 15:27:10 +0000 http://www.matthewtgrant.com/?p=2591#comment-282 Thanks for reading and commenting, TR. I agree that nothing on the web exists until someone looks at it - in fact, a website only "exists" when it's been assembled by someone's browser - otherwise it's just a bunch of files on a server (or servers). I've heard the "context is king" thing, and agree to the extent that I'm a relativist - nothing matters or is meaningful by itself but only in relation to something else. Still, I wanted to emphasize "purpose-driven" marketing since that implies that you have actually put thought and intention into either creating the proper context or in crafting content that will fit foreseeable contexts. Thanks for reading and commenting, TR.

I agree that nothing on the web exists until someone looks at it – in fact, a website only “exists” when it’s been assembled by someone’s browser – otherwise it’s just a bunch of files on a server (or servers).

I’ve heard the “context is king” thing, and agree to the extent that I’m a relativist – nothing matters or is meaningful by itself but only in relation to something else. Still, I wanted to emphasize “purpose-driven” marketing since that implies that you have actually put thought and intention into either creating the proper context or in crafting content that will fit foreseeable contexts.

]]> By: Todd Randolph http://www.matthewtgrant.com/2009/12/29/content-marketing-and-the-hegelian-dialectic/comment-page-1/#comment-280 Todd Randolph Fri, 01 Jan 2010 00:41:00 +0000 http://www.matthewtgrant.com/?p=2591#comment-280 nice. although the post's substance begs the question of whether it can in fact be said to exist until there is someone to disagree with it. you say purpose, I prefer the more alliterative context. have a rocking new year. nice. although the post’s substance begs the question of whether it can in fact be said to exist until there is someone to disagree with it. you say purpose, I prefer the more alliterative context. have a rocking new year.

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